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VENDOR QUESTIONNAIRE
Market Sellers / Trade Stores / Small Retailers
1
Basic Info
2
Sourcing
3
Products
4
Pricing
5
Delivery
6
Payments
7
Platform
8
Feedback
SECTION A: BASIC INFORMATION
1. Full Name
*
2. Business name (if any)
3. Market / Location
*
4. Phone Number
*
5. Type of business
*
Market vendor
Trade store
Retail shop
Food outlet
SECTION B: CURRENT SOURCING PRACTICES
6. Where do you currently buy your stock?
*
Farmers
Wholesalers
Middlemen
Town markets
7. How often do you restock?
*
Daily
Every 2–3 days
Weekly
8. What time do you usually go to buy stock?
*
Early morning
Daytime
Anytime available
9. How long does it take to source stock each time?
SECTION C: PRODUCT & VOLUME
10. What products do you sell most?
*
List the main products you sell in your business
11. On average, how much stock do you buy per day or week?
12. Which products are often unavailable when you need them?
SECTION D: PRICING & CHALLENGES
13. Are prices from your suppliers:
*
Stable
Unpredictable
14. What problems do you face when sourcing stock?
High prices
Poor quality
Stock shortages
Transport difficulties
Time wasted
15. Do you experience losses due to spoilage?
*
Yes
No
SECTION E: DELIVERY & CONVENIENCE
16. If stock was delivered to your stall/shop, would you use that service?
*
Yes
No
17. How often would you want deliveries?
Daily
Every 2–3 days
Weekly
18. What time of day is best for delivery?
SECTION F: PRICING ACCEPTANCE
19. If prices were:
• Slightly higher but reliable:
Acceptable
Not acceptable
• Same as market but delivered:
Acceptable
Not acceptable
20. What matters more to you?
Lower price
Reliable supply
Quality
Convenience
SECTION G: PAYMENTS & CREDIT
21. How do you usually pay suppliers?
*
Cash
Mobile money
Bank transfer
22. Would you prefer cashless payment?
*
Yes
No
23. Would you be interested in buying on short-term credit?
*
Yes
No
SECTION H: INTEREST IN NEW SUPPLY PLATFORM
25. If you could order stock by phone or WhatsApp, would you use it?
*
Yes
No
26. What would make you trust a new supplier?
On-time delivery
Consistent prices
Good quality
Clear communication
27. Would you commit to regular ordering if service is reliable?
*
Yes
No
SECTION I: FINAL FEEDBACK
28. What is your biggest challenge in your business?
29. What would an ideal supplier look like to you?
Thank you for taking the time to complete this survey. Your responses will help us improve our services to better meet your needs.
Your information will be kept confidential and used only for service improvement purposes.